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Equally Active

Equally Active was developed partnership with LMCT (London Marathon Charitable Trust) to tackle low participation of individuals from Ethnically Diverse Communities in sport and physical activity in the UK.

Our aim is to increase participation by working with faith centres, focusing on mosques for the Muslim faith, Hindu mandir temples, Sikh gurdwaras, and a variety of Christian churches (Anglican, Catholic, Pentecostal, Baptist, and Methodist). This is to reach a wide variety of cultures to engage key ethnically diverse communities who are recorded as having low-level engagement with sport and physical activity.

The project will take place across 5 cities (Manchester, Bradford, Birmingham, Slough, Barking/ Dagenham) in 10 different faith centres. Not only do the faith centres provide a physical space for sporting activities to take place, but they also play an integral role in enhancing community cohesion and community life by engaging with local people across all faiths and backgrounds.

The aim of this project is to promote a cohesive community where local people feel like they belong. With faith centres at the centre of this project, we are committed to creating opportunities for the development of strong and positive relationships between people from varying backgrounds by using sport as a common connector. Building healthier and fairer communities is a chief aim of Sporting Equals and the work we do through Equally Active continues to help us achieve that aim.

The core values at the heart of this project include:

  • Accessibility – by committing to staying local in community faith centres around the 5 cities, that can be accessed by everybody.
  • Cultural diversity – where people from all different faiths, cultures and backgrounds can take part in sport and activities.
  • Participation - the project activities will be co-designed and co-produced with local people as well as the usual attendees of the faith centre, in order to encourage participation.
  • Equal opportunities – by ensuring all project activities are open to everyone in the local community, especially those people who experience the worst inequalities through poverty and discrimination.